77 Metrics “the App” provides a system of profit calculation “the Service” to
personal information is collected, used, and shared when you install or use the App
in connection with your Shopify-supported store.
Personal Information the App Collects
When you install the App, we are automatically able to access certain types of
information from your Shopify account: shop’s information, orders and products.
Additionally, we collect the following types of personal information from you and/or
your customers once you have installed the App: Information about you and others
who may access the App on behalf of your store, such as your name, address, email
address, phone number, and billing information.
We collect personal information directly from the relevant individual, through your
Shopify account, or using the following technologies: “Cookies” are data files that are
placed on your device or computer and often include an anonymous unique
identifier. For more information about cookies, and how to disable cookies, visit
http://www.allaboutcookies.org. “Log files” track actions occurring on the Site, and
collect data including your IP address, browser type, Internet service provider,
referring/exit pages, and date/time stamps. “Web beacons,” “tags,” and “pixels” are
electronic files used to record information about how you browse the Site.
How Do We Use Your Personal Information?
We use the personal information we collect from you and your customers in order to
provide the Service and to operate the App. Additionally, we use this personal
information to: Communicate with you; Optimize or improve the App; and Provide
you with information or advertising relating to our products or services.
Sharing Your Personal Information
Finally, we may also share your Personal Information to comply with applicable laws
and regulations, to respond to a subpoena, search warrant or other lawful request for
information we receive, or to otherwise protect our rights.
Behavioural Advertising As described above, we use your Personal Information to
provide you with targeted advertisements or marketing communications we believe
may be of interest to you. For more information about how targeted advertising
works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at
You can opt out of targeted advertising by: Facebook and Google. Additionally, you
can opt out of some of these services by visiting the Digital Advertising Alliance’s
opt-out portal at: http://optout.aboutads.info.
If you are a European resident, you have the right to access personal information we
hold about you and to ask that your personal information be corrected, updated, or
deleted. If you would like to exercise this right, please contact us through the contact
Additionally, if you are a European resident we note that we are processing your
information in order to fulfill contracts we might have with you (for example if you
make an order through the Site), or otherwise to pursue our legitimate business
interests listed above. Additionally, please note that your information will be
transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Order Information
for our records unless and until you ask us to delete this information.
General Data Protection Regulation (GDPR)
We are a Data Controller of your information. 77 Metrics legal basis for collecting
Personal Information we collect and the specific context in which we collect the
● 77 Metrics needs to perform a contract with you
● You have given 77 Metrics permission to do so
● Processing your personal information is in 77 Metrics legitimate interests
● 77 Metrics needs to comply with the law
77 Metrics will retain your personal information only for as long as is necessary for
the extent necessary to comply with our legal obligations, resolve disputes, and
enforce our policies.
If you are a resident of the European Economic Area (EEA), you have certain data
protection rights. If you wish to be informed what Personal Information we hold
about you and if you want it to be removed from our systems, please contact us.
In certain circumstances, you have the following data protection rights:
● The right to access, update or to delete the information we have on you
● The right of rectification
● The right to object
● The right of restriction
● The right to data portability
● The right to withdraw consent
changes to our practices or for other operational, legal or regulatory reasons.
For more information about our privacy practices, if you have questions, or if you
would like to make a complaint, please contact us by email at email@example.com
or by mail using the details provided below:
Devsquare SARL AU, Angle Rue Mozart, BD D’Anfa, RES Petit Paradis, ETG 7,